Strategic investment in marketing role signals high growth on the horizon for freight forwarder
ORLANDO, Fla.–(BUSINESS WIRE)–Allstates WorldCargo, a leader in global logistics and freight forwarding, today announced its appointment of Lyla Kolar as its new Vice President of Marketing.
With nearly a decade of experience in the logistics and transportation industry, Lyla brings a wealth of knowledge and expertise to her new role. Her previous positions include marketing leadership at major freight companies where she successfully implemented innovative strategies that increased brand visibility and market share.
In her role at Allstates WorldCargo, Lyla will be responsible for developing and executing marketing strategies that drive growth and enhance the company’s position in the global market. She will lead a dynamic marketing team toward achieving organizational goals and will work closely with other departments to ensure a cohesive approach to customer engagement.
«We are delighted to welcome Lyla to our executive team,» said Kendra Tanner, President & Chief Executive Officer of Allstates WorldCargo. «Her extensive experience and proven track record in marketing will be invaluable as we continue to expand our reach and strengthen our brand in the logistics sector.»
«Joining Allstates WorldCargo is an incredible opportunity,» said Lyla. «I am thrilled to lead the marketing efforts for such a reputable company known for its commitment to excellence and customer focus. Together, we will focus on enhancing our brand while leveraging marketing best practices to connect with our customers.»
Lyla Kolar holds a Bachelor’s degree in Business Administration with a Marketing concentration. Her passion for logistics and her innovative approach to marketing strategy are expected to propel Allstates WorldCargo to new heights, advancing its position as a leader in freight forwarding and logistics solutions.
About Allstates WorldCargo
Allstates WorldCargo is a global logistics company specializing in providing freight solutions to businesses across a wide variety of industries. Founded in 1961, Allstates WorldCargo is focused on customer service, innovation, and operational excellence. Allstates WorldCargo is headquartered in Orlando, Florida, and delivers reliable and efficient logistics services worldwide.
Contacts
Lyla Kolar
lkolar@allstates-worldcargo.com
407-633-7123