Applause Global Survey Finds More Than One Third Of Consumers Plan To Spend Less This Holiday Season, Even As They Return to Retail Stores
Consumer Preferences for Online Shopping Fluctuates While Popularity of Omnichannel Shopping Continues to Climb BOSTON--(BUSINESS WIRE)--Applause, a world leader in testing and digital quality, today announced the 2022 results of its third annual global survey on holiday shopping trends. The research showed a marked increase in consumers returning to physical…