Growth Milestone demonstrates investor confidence and consistent fund performance
CHARLESTON, S.C.–(BUSINESS WIRE)–#AUMMilestone—Ivy Asset Group, an established private credit manager based in Charleston, South Carolina, announced that its Ivy Evergreen Fund has surpassed $100 million in assets under management (AUM)1, marking a significant milestone in the fund’s growth trajectory.
Launched in 2023, Ivy Evergreen Fund provides asset-based and cash-flow loans to lower middle market companies with $3-30 million in EBITDA. The fund’s portfolio is diversified across product types, borrowers, and industries to mitigate risk. Ivy believes the fund’s growth underscores investor confidence at a time when the traditional 60/40 portfolio may no longer deliver the stability and returns investors require.
The Ivy team’s industry relationships and proprietary deal sourcing have driven consistent growth, accessing less competitive market segments beyond traditional private equity-sponsored lending. This approach helps Ivy seek to secure more favorable origination terms for its portfolio.
“Reaching $100 million in assets for the Ivy Evergreen Fund is a testament to our team’s disciplined investment approach and our commitment to delivering value for our investors,» said John Hooff, Founder and CEO of Ivy Asset Group. «We believe our focus on smaller check sizes and shorter durations are key differentiators, especially as traditional bank lending remains constrained for many midsized businesses. Ivy’s niche approach offers both attractive risk-adjusted returns and resilience through economic cycles—precisely what institutional and high-net-worth investors are seeking in today’s uncertain landscape.»
As companies increasingly pursue non-traditional financing options, Ivy seeks to identify and execute on overlooked opportunities that larger institutions may ignore, aligning with the growing investor demand for specialty finance and opportunistic credit strategies.
«We’re incredibly proud of this milestone, but we view it as just the beginning,» said Matt Taylor, Director of Investments. «Our focus remains on maintaining investment discipline and client service standards while positioning the fund for continued growth.”
Ivy Asset Group sees significant opportunities to continue delivering on investor interest by sourcing targeted opportunities across the US and Canada.
The Ivy Evergreen Fund is available to qualified clients through Fidelity Investments, Charles Schwab, and BNY Pershing.
About Ivy Asset Group
Ivy Asset Group, LLC is a private credit manager focused on specialty finance and asset-based lending. Founded in 2009 and headquartered in Charleston, South Carolina, Ivy seeks to provide financing solutions across the credit spectrum to lower middle market businesses. Ivy primarily invests through asset-based and cash flow lending transactions to companies with proven track records and recession-resistant qualities.
For more information, please visit www.ivyassetgroup.com or contact investorrelations@ivyassetgroup.com.
1 As of May 23, 2025.
Past performance is not indicative of future results. This document is intended solely to provide general information regarding Ivy Asset Group and the Fund. Ivy Asset Group does not solicit or make its services available to the general public. Under no circumstances should any information provided herein be used or considered as a solicitation of an offer to buy an interest in the Fund or any other security. Although this information may include investment-related information, nothing provided herein is a recommendation that you purchase, sell or hold any security or other investment, or that you pursue any investment style or strategy.
Contacts
For media inquiries, please contact:
Jennie O’Reilly
(843) 405-8331
jennie@ivyassetgroup.com
Grace Bynum
843-823-5113
grace@ivyassetgroup.com
