Performance golf and lifestyle apparel company debuts new collection of 50+ polos in unprecedented first drop of summer
YORBA LINDA, Calif.–(BUSINESS WIRE)–Sunday Swagger, the performance golf and lifestyle apparel company that never sacrifices comfort for personality, today announced its largest product drop in the history of the company, just in time for summer.
The Sunday Swagger summer 2025 collection features more than 50 new polos designed to add a bold look to your summer wardrobe. Whether you’re chasing birdies or just showing up in style, Sunday Swagger is the go-to gear for a good time all year round.
Crafted from a breathable, four-way stretch poly-spandex blend, these moisture-wicking, wrinkle-resistant polos provide UPF 40 sun protection—perfect to keep you cool in that summer heat. The premium hats offer both style and functionality, with moisture-wicking technology in classic and modern designs to complement any outfit.
For men, Sunday Swagger is dropping a variety of 25 new bold, loud and conversation-sparking polos. Inspired by summer’s tropical vibes, the men’s collection features new prints in bright colors and gradient designs.
The apparel company is also excited to debut 20 new designs in its women’s collection, featuring prints inspired by florals and beachy vibes. The latest release offers both style and functionality, making it a go-to choice for the hotter months ahead.
And don’t forget the kids. Sunday Swagger is expanding its youth collection, offering 11 new polos in this summer drop. Perfect for busy days outside in the sun, the youth collection complements the men’s and women’s collection, allowing the entire family to dress in style.
“This product launch is our biggest drop in the history of our company. We are debuting more than 50 polos all at once so our customers have unprecedented choices for their summer wardrobe,” said Sunday Swagger Founder Mark Carmona. “Whether on the links or at the beach, Sunday Swagger customers will be rocking swagger all summer long.”
Since it was founded in 2019 by visionary entrepreneur Mark Carmona to redefine and push the boundaries of golf fashion, Sunday Swagger has accomplished triple-digit growth each year. The company has created more than 300 distinctive and unique designs in men’s, women’s, and youth polos, t-shirts, hats and outerwear, and when a particular print sells out, Sunday Swagger quickly pivots to unveil new styles. Sunday Swagger’s signature polos, including Splatter, Stylin’, and The Gambler, have exploded over social media and have been seen on various celebrities.
Sunday Swagger’s loyalty membership community – The Sunday Club – offers members exclusive access to new designs, free shipping, increased discounts, 10% cash back on purchases, and a free welcome gift ($20 annual fee).
For more information and to order, visit sundayswagger.com and follow @sundayswagger on Instagram. The brand is now also available for affiliate programs via ShareASale and SkimLinks.
About Sunday Swagger
Sunday Swagger is a vibrant apparel company that never sacrifices performance for personality. Existing to deliver a sense of confident style coupled with comfort and durability, Sunday Swagger crafts its products in its Southern California headquarters for aficionados of fun around the world. Its clothes are designed for maximum comfort with 4-way stretch, moisture-wicking, and breathable fabric guaranteed to turn heads and spark conversation. It’s your Swagger. Embrace it. Own it. For more information, visit SundaySwagger.com and follow @sundayswagger on social media.
Contacts
Media Contact:
Samantha Chapman, [email protected]