Announces Reinvigorated, Rebranded Autoship Program

The automatic delivery program offers new savings and conveniences in a user-friendly format

BOCA RATON, Fla.–(BUSINESS WIRE)–, Inc., a leading online retailer of health and wellness products, announces Autoship, a reinvigorated and rebranded subscription service formerly known as Set & Save. The decade-old program offering automatic shipments with added discounts has been relaunched with fresh branding and enhanced features based on customer feedback. “At Vitacost, we consistently leverage customer feedback to upgrade our offerings and services. Our Autoship program is yet another example of how two-way communication with our customers drives our optimization processes,” said Guy Burgstahler, General Manager of “We always start by listening to our customers.”

To enjoy Autoship, shoppers can visit the desired product on and set a delivery frequency in the Autoship dropdown menu. New Autoship customers are gifted with $10 off their first scheduled order, and many items receive a recurring 5% discount. Additional savings of 10% are available on dozens of Bonus Brands, including Bob’s Red Mill, Garden of Life and Seventh Generation. Customers can add or remove items anytime, skip a delivery or cancel the subscription with ease by visiting the Manage Autoship page.

“Wellness is a lifelong journey,” said Burgstahler. “Deep discounts, exciting promotions and time-saving tools like Autoship are just a few ways we hope to bring wellness within reach for everyone.”

Learn more about’s Autoship program by visiting

About, Inc. is an online retailer of health and wellness products, providing an award-winning experience to customers through its website, features affordable pricing and speedy delivery on nearly 40,000 items, including dietary supplements (vitamins, minerals and herbs), hard-to-find specialty foods, organic body and personal care products, pet essentials and sports nutrition products. In addition, strives to motivate, educate and inspire healthier living for customers by creating and curating thousands of helpful tips, expert articles and recipes woven throughout the shopping experience. is a subsidiary of The Kroger Co.


Ron Barhai

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